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title: "ChatGPT Pulse and the missing primitives"
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summary: "ChatGPT Pulse has one of the three primitives a proactive agent needs. Here's what's missing and what indispensable would look like."
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date: "2026-05-11"
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lastModified: "2026-05-15"
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lastModified: "2026-05-18"
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accent: "sky"
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dropcap: true
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---
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## The market signal
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The most interesting thing about Pulse might be the competitive landscape around it. Anthropic is reportedly building a proactive assistant called Orbit for Claude. Google and Perplexity are developing their own versions. [Notion took a different path entirely](/posts/notion-ships-the-primitives/), shipping composable building blocks instead of a finished product. Everyone is converging on the same insight: reactive AI (ask a question, get an answer) is leaving value on the table.
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The most interesting thing about Pulse might be the competitive landscape around it. Anthropic is reportedly building a proactive assistant called [Orbit](https://www.testingcatalog.com/anthropic-is-working-on-orbit-its-upcoming-proactive-assistant/) for Claude. Google is testing [Remy](https://www.absolutegeeks.com/article/tech-news/google-tests-remy-a-proactive-gemini-powered-ai-agent-for-daily-tasks/), a Gemini-powered agent designed to act autonomously in the background, managing errands, sending documents, and coordinating across connected apps without constant user input. [Perplexity](https://www.perplexity.ai) is developing its own version. [Notion took a different path entirely](/posts/notion-ships-the-primitives/), shipping composable building blocks instead of a finished product. Everyone is converging on the same insight: reactive AI (ask a question, get an answer) is leaving value on the table.
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That's exciting and it validates what we've been building. But if everyone just ships the clock and calls it done, I'm not sure any of these will feel like more than a tab in an app.
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