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## 🌟 What is Countly?
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Countly is a product analytics platform that helps teams track, analyze and act on their user actions and behaviour on mobile, web and desktop applications.
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Countly is a **privacy-first, AI-ready analytics and customer engagement platform** built for organizations that require **full data ownership and deployment flexibility**.
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Countly is used to track 1.5B unique identities on more than 16,000 applications via 2,000+ servers worldwide. It securely processes billions of data points every day in the cloud and on-premises, enabling teams of all sizes to build better applications and engaging experiences while maintaining full control over their product analytics data flow.
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Unlike traditional SaaS-only analytics tools, Countly can be deployed **on-premises or in a private cloud**, giving you complete control over your data, infrastructure, compliance, and security.
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## 🚀 What are the Countly editions?
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Teams use Countly to:
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* Understand user behavior across **mobile, web, desktop, and connected devices**
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* Optimize product and customer experiences in **real time**
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* Automate and personalize customer engagement across channels
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***Countly Lite** — Essential plugins/features and a free-to-use, open source, non-commercial license. Available as self-hosted. Suitable for individuals and small organizations.
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***Countly Enterprise** — Offers a wider range of plugins/features, granular data, an SLA, and direct support. Available as self-hosted or Countly hosted/managed. Suitable for medium and large organizations.
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***Countly Flex** — Our SaaS platform that offers some Enterprise features as core features, and some others as add-ons. Everyone gets their dedicated and fully-managed Countly server(s) in the region they choose. Suitable for individuals, small and medium-sized organizations.
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With **flexible data tracking**, **customizable dashboards**, and a **modular plugin-based architecture**, Countly scales with your product while ensuring long-term autonomy and zero vendor lock-in.
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For a detailed comparison of different editions [please check here](https://countly.com/pricing). To try the Countly Flex [please visit this page]([https://countly.com/flex](https://countly.com/flex)).
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**Built for privacy. Designed for flexibility. Ready for AI-driven innovation.**
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## 🚀 Countly Plans
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**Countly Lite**
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* Core analytics and essential features
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* Free to use under an open-source, non-commercial license
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* Self-hosted deployment
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* Ideal for individuals and small teams
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**Countly Enterprise**
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* Full analytics and engagement suite
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* Advanced features, granular data access, SLA, and direct support
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* Available as self-hosted or managed/private cloud
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* Ideal for medium and large organizations with advanced compliance needs
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Also, please note that SDKs of Countly are the same for all editions.
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**Countly Flex**
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* Fully managed SaaS experience with dedicated Countly servers
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* Region-based hosting selection
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* Enterprise-grade features included, with optional add-ons
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* Ideal for individuals and small-to-medium organizations wanting flexibility without infrastructure management
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:pushpin:**Note**: Countly SDKs are identical across all editions.
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For a detailed comparison of different editions [please check here](https://countly.com/pricing). To try the Countly Flex [please visit this page]([https://countly.com/flex](https://countly.com/flex)).
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