Merge pull request #89681 from Expensify/helpsite-virtual-cfo

[No QA] Create How-Concierge-Analyzes-Spend.md

Author: stephanieelliott

docs/articles/new-expensify/concierge-ai/How-Concierge-Analyzes-Spend.md

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+---
+title: How Concierge Analyzes Spend
+description: Learn how Concierge may proactively analyze company spend to share highlights and help you stay informed.
+keywords: [New Expensify, Concierge, spend analysis, Concierge management report, insights, AI, expense trends, proactive insights, spend monitoring, spend analysis, flux analysis]
+internalScope: Audience is Workspace Admins and Members. Covers how Concierge performs spend analysis and what insights to expect. Does not cover how to use Insights or generate custom reports.
+---
+
+# How Concierge Analyzes Spend
+
+Concierge may proactively review workspace activity to identify notable spend patterns, highlight meaningful changes, and surface useful insights.
+
+These analyses are powered by the same data and reporting engine used in **Insights**, but are surfaced automatically by Concierge instead of requiring you to run reports manually.
+
+To explore and analyze spend on demand, [learn how to use Insights](/articles/new-expensify/insights/How-to-Use-Insights-in-Expensify). 
+
+---
+
+## What kinds of spend analysis insights Concierge shares
+
+You might see spend analysis messages that:
+
+- Highlight changes in spending over time  
+- Call out large or unusual purchases
+- Surface trends across categories, merchants, or members
+- Identify concentrated areas of spend  
+- Ask questions to help clarify or validate patterns  
+
+These spend analysis insights are generated automatically using your workspace data. The format, frequency, and content of these messages may change over time as we continue improving how Concierge analyzes and presents information.
+
+---
+
+## Where Concierge shares spend analysis insights
+
+When Concierge analyzes spend, it sends a message to the #admins room for that workspace. The message is visible to all members of that room.
+
+Insights are shared periodically and may vary in timing, format, and level of detail.
+
+[Learn how to find the #admins room for a workspace](/articles/new-expensify/chat/Expensify-Chat-Rooms-for-Admins). 
+
+---
+
+## How Concierge spend analysis relates to Insights
+
+Concierge and **Insights** use the same underlying data but serve different purposes:
+
+- Concierge proactively delivers relevant insights based on notable patterns. 
+- **Insights** allows you to analyze data and explore patterns on demand  
+
+If you need deeper customization, learn how to [use search operators to filter and analyze spend](/articles/new-expensify/reports-and-expenses/Use-Search-Operators-to-Filter-and-Analyze).
+
+---
+
+# FAQ
+
+## How often will I receive Concierge spend analysis insights?
+
+There’s no set schedule. Concierge may share insights from time to time based on what’s happening in your data.
+
+## Can I control which Concierge spend analysis insights I receive?
+
+Not at the moment. Concierge spend analyses are generated automatically.
+
+## Can I customize Concierge spend analysis insights?
+
+No. Concierge insights are automatically generated and cannot be customized. For custom analysis, use **Insights**.
+
+## Why am I receiving Concierge messages about spending?
+
+Concierge looks for meaningful changes or trends in your workspace—like shifts in spending, large transactions, or recurring patterns—and surfaces insights that may be helpful.