Revise commission and quota calculation for TAMs

[landon-posthog]

Updated commission structure and quota calculation details for Technical Account Managers. Clarified incentives, commission rates, and examples for better understanding.

Changes

Please describe.

Add screenshots or screen recordings for visual / UI-focused changes.

Checklist

• [ X] I've read the docs and/or content style guides.
• [ X] Words are spelled using American English
• [ NA] Use relative URLs for internal links
• [ NA] I've checked the pages added or changed in the Vercel preview build
• [ NA] If I moved a page, I added a redirect in vercel.json

[github-actions]

Deploy preview

Status	Details	Updated (UTC)
🟢 Ready	View preview	Jun 05, 2026 02:47AM

[github-actions]

Vale prose linter → found 29 errors, 34 warnings, 3 suggestions in your markdown

Full report → Copy the linter results into an LLM to batch-fix issues.

Linter being weird? Update the rules!

contents/handbook/growth/sales/how-we-work.md — 29 errors, 34 warnings, 3 suggestions

Line	Severity	Message	Rule
7:81	error	Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash.	PostHogBase.EnDash
13:28	error	Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash.	PostHogBase.EnDash
14:50	error	Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash.	PostHogBase.EnDash
16:5	warning	'Technical Account Executives' heading should be in sentence case, and product names should be capitalized.	PostHogBase.SentenceCase
18:1	warning	'TAEs' is a possible misspelling.	PostHogBase.Spelling
24:70	warning	'TAEs' is a possible misspelling.	PostHogBase.Spelling
24:202	error	Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash.	PostHogBase.EnDash
26:6	warning	'TAE Territory Review' heading should be in sentence case, and product names should be capitalized.	PostHogBase.SentenceCase
31:62	error	Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash.	PostHogBase.EnDash
31:85	error	Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash.	PostHogBase.EnDash
33:34	error	Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash.	PostHogBase.EnDash
37:83	error	Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash.	PostHogBase.EnDash
41:189	error	Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash.	PostHogBase.EnDash
43:5	warning	'Technical Account Managers' heading should be in sentence case, and product names should be capitalized.	PostHogBase.SentenceCase
47:174	warning	'AMs' is a possible misspelling.	PostHogBase.Spelling
53:6	warning	'TAM Territory Review' heading should be in sentence case, and product names should be capitalized.	PostHogBase.SentenceCase
61:189	error	Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash.	PostHogBase.EnDash
63:5	warning	'Handing off customers to Technical CSMs' heading should be in sentence case, and product names should be capitalized.	PostHogBase.SentenceCase
63:40	warning	'CSMs' is a possible misspelling.	PostHogBase.Spelling
81:4	warning	'How commission works - Technical Account Executives' heading should be in sentence case, and product names should be capitalized.	PostHogBase.SentenceCase
81:23	error	Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash.	PostHogBase.EnDash
90:127	error	Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash.	PostHogBase.EnDash
90:422	suggestion	Prefer 'proper nouns or them' over 'him'.	PostHogBase.Inclusivity
94:54	error	Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash.	PostHogBase.EnDash
98:118	warning	Use American English. Use 'recognized' instead of 'recognised'.	PostHogBase.AmericanEnglish
103:55	warning	'clawbacks' is a possible misspelling.	PostHogBase.Spelling
104:41	error	Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash.	PostHogBase.EnDash
106:68	warning	'AEs' is a possible misspelling.	PostHogBase.Spelling
111:394	warning	'clawback' is a possible misspelling.	PostHogBase.Spelling
112:112	warning	'clawback' is a possible misspelling.	PostHogBase.Spelling
116:5	warning	'Performance expectations for Technical Account Executives' heading should be in sentence case, and product names should be capitalized.	PostHogBase.SentenceCase
118:116	warning	'TAEs' is a possible misspelling.	PostHogBase.Spelling
118:207	warning	'TAEs' is a possible misspelling.	PostHogBase.Spelling
118:235	warning	'commmission' is a possible misspelling.	PostHogBase.Spelling
125:194	error	Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash.	PostHogBase.EnDash
127:4	warning	'How commission works - Technical Account Managers' heading should be in sentence case, and product names should be capitalized.	PostHogBase.SentenceCase
127:23	error	Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash.	PostHogBase.EnDash
130:29	error	Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash.	PostHogBase.EnDash
134:144	error	Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash.	PostHogBase.EnDash
145:1	warning	'Ator' is a possible misspelling.	PostHogBase.Spelling
145:188	warning	'Ator' is a possible misspelling.	PostHogBase.Spelling
147:1	warning	'Ator' is a possible misspelling.	PostHogBase.Spelling
147:36	suggestion	Prefer 'proper nouns or they' over 'he'.	PostHogBase.Inclusivity
147:256	warning	'Ator' is a possible misspelling.	PostHogBase.Spelling
151:1	warning	'Ator' is a possible misspelling.	PostHogBase.Spelling
153:1	warning	'Ator' is a possible misspelling.	PostHogBase.Spelling
153:232	warning	'Ator' is a possible misspelling.	PostHogBase.Spelling
156:1	warning	'Ator' is a possible misspelling.	PostHogBase.Spelling
160:5	warning	'TAM book of business rules' heading should be in sentence case, and product names should be capitalized.	PostHogBase.SentenceCase
173:4	warning	'How commission works - BDRs' heading should be in sentence case, and product names should be capitalized.	PostHogBase.SentenceCase
173:23	error	Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash.	PostHogBase.EnDash
173:27	warning	'BDRs' is a possible misspelling.	PostHogBase.Spelling
179:40	warning	'ie' is a possible misspelling.	PostHogBase.Spelling
184:127	error	Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash.	PostHogBase.EnDash
184:422	suggestion	Prefer 'proper nouns or them' over 'him'.	PostHogBase.Inclusivity
188:76	error	Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash.	PostHogBase.EnDash
189:54	error	Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash.	PostHogBase.EnDash
192:73	warning	'BDRs' is a possible misspelling.	PostHogBase.Spelling
215:19	warning	'AEs' is a possible misspelling.	PostHogBase.Spelling
222:144	error	Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash.	PostHogBase.EnDash
223:136	error	Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash.	PostHogBase.EnDash
225:68	error	Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash.	PostHogBase.EnDash
229:79	error	Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash.	PostHogBase.EnDash
231:106	error	Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash.	PostHogBase.EnDash
232:107	error	Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash.	PostHogBase.EnDash
232:190	error	Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash.	PostHogBase.EnDash

[bendbradley]

Reflects my understanding of the new plan, and want Mine and Fraser to approve before we merge.