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2 changes: 1 addition & 1 deletion contents/handbook/cs-and-onboarding/customer-success.md
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Expand Up @@ -8,7 +8,7 @@ Customer Success Managers (CSMs) help customers get more value out of PostHog so

## Principles

- **Show, don't tell.** Help customers prioritize their needs, deliver bad news early, and stay on top of their questions. Under promise, over deliver.
- **Show, don't tell.** Help customers prioritize their needs, deliver bad news early, and stay on top of their questions. Scope honestly, constantly deliver value.
- **Help them save money, even when it costs us short term.** Long-term value matters more.
- **Be their voice inside PostHog.** Advocacy only works if you're willing to go to bat for them. Push product and engineering to understand why a feature matters.

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