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docs: rename teams to AI Gateway and AI Observability#17344

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docs: rename teams to AI Gateway and AI Observability#17344
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posthog-code/rename-ai-gateway

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Renames stale references to match current team names:

  • LLM GatewayAI Gateway: team page (contents/teams/ai-gateway/index.mdx), wizard runbook, marketing ownership row
  • LLM AnalyticsAI Observability: which-products.md, marketing ownership row, CS sample message, startups page

Scoped to display text. Left for marketing to decide, since "LLM analytics" may be a deliberate SEO keyword and some refs are functional: the /marketing/positioning/llm-analytics page, the .vale product-name allowlist, the generated InternalLinkData.csv, the /docs/api/llm-analytics nav URL (real API slug), ProductChangelog.tsx team-label keys, ko/_translations.ts, and published blog posts.

Checklist

  • I've read the docs and/or content style guides.
  • Words are spelled using American English
  • Use relative URLs for internal links
  • I've checked the pages added or changed in the Vercel preview build
  • If I moved a page, I added a redirect in vercel.json (N/A, no pages moved)

Created with PostHog Code

Update stale "LLM Gateway" and "LLM Analytics" references to the
current team names. Scoped to display text only; SEO-sensitive
positioning page, vale allowlist, generated link data, and published
blogs left for marketing to decide.

Generated-By: PostHog Code
Task-Id: 04e898f9-72fd-48f6-876d-39b206eda46c
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github-actions Bot commented Jun 7, 2026

Deploy preview

Status Details Updated (UTC)
🟢 Ready View preview Jun 07, 2026 12:42PM

@richardsolomou richardsolomou requested review from a team June 7, 2026 12:26
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github-actions Bot commented Jun 7, 2026

Vale prose linter → found 38 errors, 38 warnings, 0 suggestions in your markdown

Full report → Copy the linter results into an LLM to batch-fix issues.

Linter being weird? Update the rules!

contents/handbook/cs-and-onboarding/engaging-unengaged-customers.md — 28 errors, 12 warnings, 0 suggestions
Line Severity Message Rule
7:29 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
11:131 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
23:35 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
24:38 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
25:23 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
29:61 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
38:27 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
41:149 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
47:51 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
49:5 warning 'SDK Doctor — flag outdated SDKs' heading should be in sentence case, and product names should be capitalized. PostHogBase.SentenceCase
49:16 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
57:95 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
63:84 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
77:121 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
83:21 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
83:75 warning Capitalize 'Experiments' for PostHog's product. Use 'experiments' for the general industry concept. PostHogBase.ProductNames
85:29 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
87:49 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
95:77 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
95:130 warning Capitalize 'Product Analytics' for PostHog's product. Use 'product analytics' for the general industry concept. PostHogBase.ProductNames
95:149 warning Capitalize 'Feature Flags' for PostHog's product. Use 'feature flags' for the general industry concept. PostHogBase.ProductNames
95:167 warning Capitalize 'Experiments' for PostHog's product. Use 'experiments' for the general industry concept. PostHogBase.ProductNames
103:65 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
103:234 warning 'Seb' is a possible misspelling. PostHogBase.Spelling
105:42 warning 'DMs' is a possible misspelling. PostHogBase.Spelling
107:9 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
107:217 warning 'outsized' is a possible misspelling. PostHogBase.Spelling
113:127 warning 'ya'll' is a possible misspelling. PostHogBase.Spelling
113:158 warning Use 'PostHog' instead of 'posthog'. Vale.Terms
115:24 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
116:47 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
122:89 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
124:98 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
126:120 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
132:79 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
134:38 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
139:40 warning Capitalize 'Feature Flags' for PostHog's product. Use 'feature flags' for the general industry concept. PostHogBase.ProductNames
144:75 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
146:61 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
171:5 warning 'lmk' is a possible misspelling. PostHogBase.Spelling
contents/handbook/docs-and-wizard/developing-the-wizard.mdx — 0 errors, 7 warnings, 0 suggestions
Line Severity Message Rule
61:62 warning 'Streamable' is a possible misspelling. PostHogBase.Spelling
61:124 warning Use 'MCP' instead of 'mcp'. Vale.Terms
76:12 warning Capitalize 'Logs' for PostHog's product. Use 'logs' for the general industry concept. PostHogBase.ProductNames
80:11 warning 'OAuth' is a possible misspelling. PostHogBase.Spelling
80:114 warning 'OAuth' is a possible misspelling. PostHogBase.Spelling
87:209 warning Capitalize 'Logs' for PostHog's product. Use 'logs' for the general industry concept. PostHogBase.ProductNames
95:47 warning 'OAuth' is a possible misspelling. PostHogBase.Spelling
contents/handbook/marketing/ownership.md — 4 errors, 7 warnings, 0 suggestions
Line Severity Message Rule
15:24 warning 'Blitzscale' is a possible misspelling. PostHogBase.Spelling
22:18 warning 'Annika' is a possible misspelling. PostHogBase.Spelling
23:20 warning 'Annika' is a possible misspelling. PostHogBase.Spelling
40:262 warning 'hoc' is a possible misspelling. PostHogBase.Spelling
40:271 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
40:365 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
70:64 warning 'backlink' is a possible misspelling. PostHogBase.Spelling
84:13 warning 'influencer' is a possible misspelling. PostHogBase.Spelling
116:27 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
116:77 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
140:22 warning Use 'PostHog' instead of 'posthog'. Vale.Terms
contents/handbook/which-products.md — 6 errors, 12 warnings, 0 suggestions
Line Severity Message Rule
16:11 warning Capitalize 'Error Tracking' for PostHog's product. Use 'error tracking' for the general industry concept. PostHogBase.ProductNames
16:29 warning Capitalize 'Feature Flags' for PostHog's product. Use 'feature flags' for the general industry concept. PostHogBase.ProductNames
34:15 warning 'Blitzscale' is a possible misspelling. PostHogBase.Spelling
36:373 warning 'Blitzscale' is a possible misspelling. PostHogBase.Spelling
38:223 warning 'Blitzscale' is a possible misspelling. PostHogBase.Spelling
38:294 warning 'Blitzscale' is a possible misspelling. PostHogBase.Spelling
38:328 warning 'Blitzscale' is a possible misspelling. PostHogBase.Spelling
46:11 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
47:6 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
48:18 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
53:18 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
56:54 warning Capitalize 'Data Warehouse' for PostHog's product. Use 'data warehouse' for the general industry concept. PostHogBase.ProductNames
62:111 warning Capitalize 'Product Analytics' for PostHog's product. Use 'product analytics' for the general industry concept. PostHogBase.ProductNames
64:224 warning Capitalize 'Data Warehouse' for PostHog's product. Use 'data warehouse' for the general industry concept. PostHogBase.ProductNames
64:364 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
68:3 warning 'unpeel' is a possible misspelling. PostHogBase.Spelling
68:21 error Hi, Andy here... use an en dash ( – ) with spaces. On Mac, holding down the Option and hyphen key will give you an en dash. PostHogBase.EnDash
68:242 warning 'Annika' is a possible misspelling. PostHogBase.Spelling

Match PostHog prose style flagged by Vale on the touched line.

Generated-By: PostHog Code
Task-Id: 04e898f9-72fd-48f6-876d-39b206eda46c
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