diff --git a/modules/msftBidAdapter.js b/modules/msftBidAdapter.js
index a48cdf57789..54843e8e740 100644
--- a/modules/msftBidAdapter.js
+++ b/modules/msftBidAdapter.js
@@ -319,7 +319,7 @@ import {
   export const spec = {
     code: BIDDER_CODE,
     gvlid: GVLID,
-    aliases: [], // TODO fill in after full transition or as seperately requested
+    aliases: ['gourmetads'], // Inherits GVLID 32 from MSFT natively
     supportedMediaTypes: [BANNER, NATIVE, VIDEO],
 
     isBidRequestValid: (bid) => {