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vfanucci
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claude
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seo: add SoftwareApplication schema on homepage, enterprise, pricing, features (#4821)
* seo: add SoftwareApplication schema on homepage, enterprise, pricing, features Adds a reusable SchemaSoftwareApplication.astro component and injects it on the four highest-traffic product pages. Gives AI agents and search crawlers a machine-parseable description of Kestra as a software product, including category, license, supported platforms, and offers per tier. Identified as priority 1 in the Agents Taskforce Pillar 1 audit. * fix(schema): address @id collision and stale softwareVersion (Piyush review) - Make SchemaSoftwareApplication @id parameterizable via prop (default remains #software for the home page). - Enterprise page now declares a distinct entity @id=#enterprise-edition with isVariantOf -> #software, so JSON-LD parsers no longer see four contradictory definitions sharing the same @id. - Remove the component from /pricing (already covered by the page-level Product+Offer pricingSchema) and /features (no unique entity to declare). - Drop the hardcoded "softwareVersion": "1.0" — stale value that drifts from the real Kestra release. Field is optional and best omitted. - Tighten operatingSystem to actual OSes (Linux, macOS, Windows). Docker and Kubernetes are deployment targets, not operating systems. Co-Authored-By: Claude Opus 4.7 <noreply@anthropic.com> * fix(schema): replace broken Product schema on /pricing with SchemaSoftwareApplication; add to /features The previous decision to leave the existing Product+Offer block on /pricing was based on the assumption it already covered the page. Google Rich Results Test shows otherwise: the Product schema triggers Merchant Listing validation rules (image, priceValidUntil, hasMerchantReturnPolicy, shippingDetails), producing 6 errors — none of which apply to a SaaS pricing page. - /pricing: drop the inline pricingSchema (3x Product) and emit the canonical #software entity via SchemaSoftwareApplication. The component's built-in offers array already declares all three tiers (Open Source, Cloud, Enterprise), so no information is lost and Google validates cleanly under SoftwareApplication rules. - /features: add SchemaSoftwareApplication so the page is no longer schema-silent (was only emitting BreadcrumbList + Organization). - Component: bump default description from "1200+ plugins" to "1400+ plugins" to match the live homepage copy. Completes the original PR scope (homepage + enterprise + pricing + features) and eliminates the Merchant Listing validation errors. Co-Authored-By: Claude Opus 4.7 <noreply@anthropic.com> --------- Co-authored-by: Claude Opus 4.7 <noreply@anthropic.com>
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‎src/components/common/SchemaSoftwareApplication.astro‎

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---
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interface Props {
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id?: string
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name?: string
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description?: string
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url?: string
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isVariantOf?: string
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}
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const { id, name, description, url, isVariantOf } = Astro.props
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const canonicalUrl =
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url ?? new URL(Astro.url.pathname, Astro.site ?? "https://kestra.io").toString().replace(/\/$/, "")
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const schema: Record<string, unknown> = {
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"@context": "https://schema.org",
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"@type": "SoftwareApplication",
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"@id": id ?? "https://kestra.io/#software",
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"name": name ?? "Kestra",
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"url": canonicalUrl,
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"description":
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description ??
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"Open-source workflow orchestration platform for data pipelines, infrastructure automation, and AI workflows. YAML-native, language-agnostic, 1400+ plugins.",
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"applicationCategory": "DeveloperApplication",
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"applicationSubCategory": "Workflow Orchestration",
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"operatingSystem": "Linux, macOS, Windows",
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"downloadUrl": "https://github.com/kestra-io/kestra",
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"author": { "@id": "https://kestra.io/#organization" },
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"publisher": { "@id": "https://kestra.io/#organization" },
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"license": "https://www.apache.org/licenses/LICENSE-2.0",
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"offers": [
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{
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"@type": "Offer",
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"name": "Kestra Open Source",
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"price": "0",
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"priceCurrency": "USD",
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"availability": "https://schema.org/InStock",
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"url": "https://github.com/kestra-io/kestra",
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},
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{
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"@type": "Offer",
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"name": "Kestra Cloud",
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"priceSpecification": {
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"@type": "UnitPriceSpecification",
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"priceType": "https://schema.org/InvoicePrice",
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"description": "Pay only for what you use",
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},
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"availability": "https://schema.org/InStock",
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"url": "https://kestra.io/pricing",
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},
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{
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"@type": "Offer",
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"name": "Kestra Enterprise Edition",
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"priceSpecification": {
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"@type": "UnitPriceSpecification",
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"priceType": "https://schema.org/InvoicePrice",
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"description": "Annual subscription — contact sales",
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},
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"availability": "https://schema.org/InStock",
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"url": "https://kestra.io/demo",
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},
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],
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}
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if (isVariantOf) {
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schema.isVariantOf = { "@id": isVariantOf }
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}
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---
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<script type="application/ld+json" set:html={JSON.stringify(schema)} />

‎src/pages/enterprise/index.astro‎

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---
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import Layout from "~/components/layout.astro"
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import SchemaSoftwareApplication from "~/components/common/SchemaSoftwareApplication.astro"
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import Hero from "~/components/enterprise/Hero.vue"
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import SeeHow from "~/components/common/SeeHow.astro"
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---
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<Layout {title} {description} headerTheme="lightText">
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<Fragment slot="head">
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<SchemaSoftwareApplication
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id="https://kestra.io/#enterprise-edition"
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name="Kestra Enterprise Edition"
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description="Kestra Enterprise is a workflow orchestration platform for engineering teams running mission-critical operations at scale. Built-in governance, enterprise security, SSO, RBAC, audit logs, and horizontal scalability. Self-hosted or managed."
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url="https://kestra.io/enterprise"
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isVariantOf="https://kestra.io/#software"
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/>
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</Fragment>
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<Hero client:load />
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<div class="enterprise">
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<ScrollSpy client:load />

‎src/pages/features/index.astro‎

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---
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import Faq from "~/components/common/Faq.vue"
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import Layout from "~/components/layout.astro"
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import SchemaSoftwareApplication from "~/components/common/SchemaSoftwareApplication.astro"
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import Run from "~/components/features/core/Run.astro"
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import Stacked from "~/components/common/Stacked.astro"
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import Intro from "~/components/features/core/Intro.astro"
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---
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<Layout {title} {description} headerTheme="lightText">
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<Fragment slot="head">
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<SchemaSoftwareApplication url="https://kestra.io/features" />
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</Fragment>
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<div class="core">
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<Intro />
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<Simple />

‎src/pages/index.astro‎

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---
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import Layout from "~/components/layout.astro"
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import SchemaSoftwareApplication from "~/components/common/SchemaSoftwareApplication.astro"
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import Hero from "~/components/home/Hero.astro"
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import Comparison from "~/components/home/Comparison.astro"
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import Stacked from "~/components/common/Stacked.astro"
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---
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<Layout headerTheme="darkHeader">
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<Fragment slot="head">
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<SchemaSoftwareApplication
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url="https://kestra.io"
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/>
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</Fragment>
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<div class="home-page">
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<Hero />
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<Comparison />

‎src/pages/pricing/index.astro‎

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---
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import Layout from "~/components/layout.astro"
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import SchemaSoftwareApplication from "~/components/common/SchemaSoftwareApplication.astro"
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import Header from "~/components/price/Header.astro"
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import HostSwitcher from "~/components/price/HostSwitcher.astro"
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import PriceGrid from "~/components/price/PriceGrid.astro"
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const title = "Kestra Pricing: Open Source, Cloud & Enterprise Plans"
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const description =
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"Choose the right plan for your needs. Start with the Open Source version and scale with the Enterprise Edition of Kestra."
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const pricingSchema = {
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"@context": "https://schema.org",
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"@graph": [
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{
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"@type": "Product",
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"@id": "https://kestra.io/pricing#open-source",
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"name": "Kestra Open Source",
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"url": "https://kestra.io/pricing",
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"description":
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"Self-hosted orchestration platform with 1,400+ plugins, unlimited flows and executions, AI Copilot, event-driven scheduling, and multi-cloud deployment.",
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"brand": { "@id": "https://kestra.io/#organization" },
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"offers": {
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"@type": "Offer",
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"price": "0",
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"priceCurrency": "USD",
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"availability": "https://schema.org/InStock",
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"url": "https://github.com/kestra-io/kestra",
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},
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},
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{
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"@type": "Product",
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"@id": "https://kestra.io/pricing#cloud",
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"name": "Kestra Cloud",
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"url": "https://kestra.io/pricing",
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"description":
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"Fully managed Kestra platform with automatic scaling, built-in security, enterprise plugins, SOC2 compliance, and pay-as-you-scale pricing.",
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"brand": { "@id": "https://kestra.io/#organization" },
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"offers": {
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"@type": "Offer",
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"priceSpecification": {
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"@type": "UnitPriceSpecification",
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"priceType": "https://schema.org/InvoicePrice",
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"description": "Pay only for what you use",
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},
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"availability": "https://schema.org/InStock",
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"url": "https://kestra.io/pricing",
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},
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},
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{
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"@type": "Product",
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"@id": "https://kestra.io/pricing#enterprise",
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"name": "Kestra Enterprise Edition",
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"url": "https://kestra.io/pricing",
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"description":
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"Enterprise-grade orchestration with SSO, LDAP/SCIM, custom RBAC, audit logs, worker groups, multi-tenant support, AI Copilot with any LLM, and enterprise SLA.",
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"brand": { "@id": "https://kestra.io/#organization" },
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"offers": {
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"@type": "Offer",
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"priceSpecification": {
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"@type": "UnitPriceSpecification",
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"priceType": "https://schema.org/InvoicePrice",
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"description": "Annual subscription — contact sales",
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},
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"availability": "https://schema.org/InStock",
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"url": "https://kestra.io/demo",
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},
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},
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],
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}
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---
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<Layout {title} {description}>
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<Fragment slot="head">
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<script
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type="application/ld+json"
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set:html={JSON.stringify(pricingSchema)}
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/>
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<SchemaSoftwareApplication url="https://kestra.io/pricing" />
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</Fragment>
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<div class="cont">
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<Header>
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.cont {
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overflow: clip;
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}
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</style>
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</style>

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