diff --git a/frontends/main/src/common/certificateUtils.test.ts b/frontends/main/src/common/certificateUtils.test.ts
index a0e3d0b0d7..1a358a2db2 100644
--- a/frontends/main/src/common/certificateUtils.test.ts
+++ b/frontends/main/src/common/certificateUtils.test.ts
@@ -1,9 +1,12 @@
 import {
+  CertificateType,
   getCertificateBadgeLines,
   getCertificateBadgeTypography,
   getCertificateInfo,
+  getCertificateLinkedInUrl,
   getCertificateTitle,
 } from "./certificateUtils"
+import { factories } from "api/test-utils"
 
 describe("getCertificateInfo", () => {
   it("returns default certificate label when no program type is provided", () => {
@@ -148,3 +151,44 @@ describe("getCertificateBadgeTypography", () => {
     )
   })
 })
+
+describe("getCertificateLinkedInUrl", () => {
+  const pageUrl = "https://example.com/certificate/program/abc"
+
+  it("uses the CMS product name for program certificates", () => {
+    const certificate = factories.mitxonline.programCertificate()
+    certificate.certificate_page.product_name = "Universal AI"
+    certificate.program.title = "Fundamentals of Programming and ML"
+
+    const url = new URL(
+      getCertificateLinkedInUrl(CertificateType.Program, certificate, pageUrl),
+    )
+
+    expect(url.searchParams.get("name")).toBe("Universal AI")
+  })
+
+  it("falls back to the program title when product name is empty", () => {
+    const certificate = factories.mitxonline.programCertificate()
+    certificate.certificate_page.product_name = ""
+    certificate.program.title = "Fundamentals of Programming and ML"
+
+    const url = new URL(
+      getCertificateLinkedInUrl(CertificateType.Program, certificate, pageUrl),
+    )
+
+    expect(url.searchParams.get("name")).toBe(
+      "Fundamentals of Programming and ML",
+    )
+  })
+
+  it("uses the course title for course certificates", () => {
+    const certificate = factories.mitxonline.courseCertificate()
+    certificate.course_run.course.title = "Intro to Python"
+
+    const url = new URL(
+      getCertificateLinkedInUrl(CertificateType.Course, certificate, pageUrl),
+    )
+
+    expect(url.searchParams.get("name")).toBe("Intro to Python")
+  })
+})
diff --git a/frontends/main/src/common/certificateUtils.ts b/frontends/main/src/common/certificateUtils.ts
index d40fdacb74..218985f106 100644
--- a/frontends/main/src/common/certificateUtils.ts
+++ b/frontends/main/src/common/certificateUtils.ts
@@ -253,10 +253,17 @@ export const getCertificateLinkedInUrl = (
   certificateData: V2ProgramCertificate | V2CourseRunCertificate,
   pageUrl: string,
 ): string => {
-  const credentialName =
-    certificateType === CertificateType.Course
-      ? (certificateData as V2CourseRunCertificate).course_run.course.title
-      : (certificateData as V2ProgramCertificate).program.title
+  let credentialName: string
+  if (certificateType === CertificateType.Course) {
+    credentialName = (certificateData as V2CourseRunCertificate).course_run
+      .course.title
+  } else {
+    const programCert = certificateData as V2ProgramCertificate
+    credentialName = getCertificateTitle(
+      programCert.certificate_page?.product_name,
+      programCert.program.title,
+    )
+  }
   const certId = certificateData.uuid
   const linkedinUrl = new URL(LINKEDIN_ADD_TO_PROFILE_BASE_URL)
   linkedinUrl.searchParams.set("startTask", "CERTIFICATION_NAME")